Risk Communication Strategies for the Very Worst of Cases: How to Issue a Call to Action on Global Catastrophic Biological Risks
The following report, authors from the Johns Hopkins Center for Health Security outline its research and recommendations concerning a strategic communication approach to motivate greater social awareness and action around global catastrophic biological risks (GCbRs).
Johns Hopkins University, Bloomberg School of Public Health
Table of Contents
Part 1 – Defining Global Catastrophic biological Risks and persuading others about the problem: experts on pathogens, plagues, and public Health Weigh in
Part 2 – Communicating about a Catastrophic or existential Risk effectively: insights from the Cases of nuclear
Winter, bioterrorism, and Climate Change
Part 3 – Recommendations on How to Heighten awareness and Motivate action around GCbRs